"Get this man a coat!"
Created: 2009-04-17 20:25 -07:00 | Views: 29- View Entry
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Sometime in 2004-2005, Josh participated in a market research survey where he and a group were shown an upcoming commercial for the new Gillette Fusion razor blade that would have five blades. The commercial opened with a wide shot of a desert where a helicopter landed. A man exited carrying a "missile code" briefcase and trekked through the desert eventually reaching a secret underground facility. The rest of the super-dramatic no-holds-barred commercial involved orange and blue chemicals racing through tubes and crashing into each other, exploding to produce the new Fusion Blade. Josh was so amused by the commercial that in his written response, he included phrases like "awesome", "this kicked ass", and "this needs to be on tv as soon as possible, it's hilariously bad".
After getting home, Josh described the commercial to Adam. They began to laugh about the epic nature of the commercial and what a huge new revelatory technology Gillette was implying a five-bladed razor would be. In their musings, they imagined a committee of scientists trying to create the newest in face-shaving technology. One man stands up and suggests that there be five blades, and everyone else is blown away by this. Josh tried to think of something one of the scientists would shout, such as "this man deserves a raise!", "give this man a drink!", or "have a cigar!", but, at a loss, instead shouted out "get this man a coat!".
Upon realizing the non-sequitor made the scenario even funnier, Adam and Josh decided to keep it, saying that the man now received a coat for his brilliant idea, officially making him one of the scientists who now accepted him as one of their own.
After getting home, Josh described the commercial to Adam. They began to laugh about the epic nature of the commercial and what a huge new revelatory technology Gillette was implying a five-bladed razor would be. In their musings, they imagined a committee of scientists trying to create the newest in face-shaving technology. One man stands up and suggests that there be five blades, and everyone else is blown away by this. Josh tried to think of something one of the scientists would shout, such as "this man deserves a raise!", "give this man a drink!", or "have a cigar!", but, at a loss, instead shouted out "get this man a coat!".
Upon realizing the non-sequitor made the scenario even funnier, Adam and Josh decided to keep it, saying that the man now received a coat for his brilliant idea, officially making him one of the scientists who now accepted him as one of their own.
Category: quotes